TrendForce's latest research indicates that the global client SSD market experienced a price low in 2023, followed by gradual stabilization of supply and demand and a price rebound in 2024. However, retail SSD sales face challenges due to ongoing weak consumer electronics demand and notebook SSD attach rates reaching 100%. This has led to reduced shipments from SSD module makers. Channel SSD shipments for 2024 are projected at 101 million units, reflecting a 14% YoY decrease.

TrendForce has released its 2024 rankings for SSD module makers based on shipment data of their own-brand SSDs in the channel market. The top five companies now control over 80% of the market, signaling ongoing consolidation. Kingston remains the leading brand with a 36% market share, supported by its extensive channel presence and product reliability. ADATA ranks second with 13%, driven by aggressive marketing of gaming and premium consumer products, along with the quick deployment of PCIe 4.0 and 5.0 SSDs.
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