The GeForce RTX 5090 flagship graphics card may be a hot commodity in Asia due its dual-use in AI acceleration farms, and in the US it may be saddled with crippling import tariffs, besides unethical retail practices, but gamers in Europe have it good. ComputerBase.de reports that their price-tracker has detected RTX 5090 cards briefly available at prices lower than MSRP—a first for the RTX 5090 anywhere in the world.

The MSI RTX 5090 Ventus 3X OC was launched as an MSRP-priced card listed at USD $1,999. German retailer Mindfactory.de had the card listed at €1,999 including VAT, which would make this lower than the MSRP and street prices of RTX 5090 in the US and Asia. Hours later, the retailer corrected the price to €2,600. The general trend with graphics card pricing seems to be that EEA (European Economic Area) countries currently have the best pricing on graphics cards, due to their lower import tariffs than the US, relatively rare scalper gray-marketing, and lower demand cards like RTX 5090 for use-cases other than gaming or professional graphics.

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