Sky Germany to screen Formula 1 in native HD
German pay-TV broadcaster Sky Deutschland will show the Formula 1 races in native HDTV in the 2011 season. The live footage from all 20 weekend races will be produced in high-definition for the first time this year. In December 2010, Sky Deutschland extended its Formula 1 rights contract.
“Like millions of car racing fans across Germany, Austria and Switzerland, we have long hoped for Formula 1 in true HD,” Brian Sullivan, CEO of Sky Deutschland, said in Munich.
“This is a great expansion of Sky’s market-leading HD service, which will allow Sky subscribers to enjoy the best coverage of top motor-sport action without commercial breaks in a quality never seen before.”
The native HD coverage of the Formula 1 will commence at the Bahrain Grand Prix taking place March 11-13. With the Sky Sport App Sky subscribers can also follow the races in HD quality when they’re away from home.
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